A famous British "instamom" closes her account after being accused of using her daughters to earn money

One of the most famous moms of British social networks, midwife Clemmie Hooper, has just closed her Instagram account, @motherofdaughters, with more than half a million followers, after being accused of Use your family to earn money.

The case of this family-announcement (the father also shows the girls on his own Instagram account) has put on the table the debate about whether it is lawful to use the boys in commercial publications.

A family announcement

The Hooper family is one of the best known of the British public, which follows with interest the adventures of the attractive couple formed by Clemmie and Simon. They have seen Anya, ten, Marnie, seven, grow up, and followed the pregnancy with interest and now the Ottillie and Delilah, two-year-old monkeys.

It's taken 9 months from conception to being fully formed, involved sleepless nights, back ache, loss of hair & hormonal imbalances that have meant I've been as emotionally stable as bowl of microwaved jelly, but today was my due date. As some of you may have noticed, I'm distinctly lacking in the ovaries department but I've finally managed to deliver my own very own baby. Please welcome to the world my 5th child - Forever Outnumbered - (she's definitely going to bullied at school with a name like that) - she's perfect in every way, has made people snort tea with laughter & we couldn't be prouder. Get you hands on my baby in hard back, audio or ebook version from today (link my bio) Just goes to show that with dedication, passion, the support of the people around you & the ability to operate on less sleep than a professional insomniac in training for a no-sleep marathon, you can accomplish anything you put your mind to. I hope everyone enjoys it & remember it's for anyone that likes my writing, not just parents (Fyi the twins aren't happy about the new arrival) cover photo by @philippajames. # Sheshere #duedate #proudfather #familyportrait #newesthooperaddition #author # doanythingyouputyourmindto #nosleep #foreveroutnumbered #Fatherofdaughters #dadlife #instadad #fod

However, Clemmie Hopper has spent in just one week working mom who taught with humor the disaster that is the day to day in a large to bad family of the film: a mother who exploits her children to get money.

The controversy

It exploded on Mumsnet, the official forum of British moms. It should be explained that the family has collaboration agreements with several brands, which sponsor from diapers to their vacations.

The debate opened when one of the mothers considered "ethically doubtful" to use the image of their daughters to advertise. The comment was followed by a barrage of criticism in the same direction that forced the influencer to defend himself: "I don't feel like 'selling' my daughters to earn money, in fact I almost never take out the older girls and I have changed my approach when I work with brands. For example, I don't show pictures of my daughters alone for an ad and I always wonder: is it really necessary that they be in the photo? "he said.

Clemmie also added that her daughters always give their consent before publishing any entry in which they appear, an argument that does not have much weight, since the elders hardly understand the consequences of appearing in the photos and, in the case of the little ones, It touches the ridiculous, because they only have two years.

What happens to the father?

However, behind this smear campaign there could be more than interest in defending the rights of girls. And it is a contradiction: it seems that the networks do not forgive him that he has gone from being a middle-class working mother to an influencer with a glamorous lifestyle and travel around the world, when it is precisely his followers who have made This change is possible thanks to your visits. Paradoxical.

On the other hand, it is the mother of the family who has become the target of criticism, but what about the father, Simon? This business advisor has signed up for his wife's success and, under the Instagram profile @fatherofDaughters, accumulates more than 800,000 followers, has published a book on parenting and also shows her daughters in advertising publications. In addition, he is the author of one of the most controversial publications, in which one of his daughters sat in the potty. Why does nobody mess with him?

Just so we're clear, this isn't an ad This evening I successfully picked up all 4 girls & completed an emergency shop on the way home. With my arms laden with life admin essentials, everyone disembarked from the car & bounded off towards the house, arguing over who could scream the loudest. Every that is apart from Ottie, who instead decided to do her best impression of discarded flavorless chewing gum & welded herself to the pavement. A 2 minute silent stand ensued during which time 3 people walked passed this small human obstacle & tried to help encourage her to give up on horizontal protest cloud gazing session, yet she proved to be tougher to shift than lipstick from a carpet (and that's tough , believe me). I honestly couldn't tell you why this all started, but it finished with her getting up, starring at me with death ray eyes that went straight through heart and walked off as if I was nothing had happened. I've been in meetings where I wished I'd employed this tactic. Oh to be 2 again. #toddlerstandoff #bemoreottie #gumimpressionisonpoint #noidea #parenting #Fatherofdaughters #fod #dadlife #instance #twins

Temporarily closed

After a week of criticism, Clemmie Hooper has decided to deactivate her Instagram account, although this closure could be temporary. The truth is that this mother has done nothing different from the rest of "instamamis" of the network: show what her family life is like and benefit economically from that fame.

To me personally, the debate about whether parents have the right to expose their daughters' lives on social media is more important than the fact that the family makes money with advertising.

Via The Telegraph
In Babies and more It has already happened: your child could denounce you for the photos you publish now that he is still a baby, Photograph of minors: Legal Aspects to consider